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Debbie Moore

Founder of Amethyst Trust

Debbie has worked in the beauty industry for 30 years. Director of Cedars Health and Beauty Centre and the International Beauty and Holistic Academy (IBHA) and also a co-founder of the Amethyst Trust, a charity founded in 2010 that developed a training course for therapists to learn how to confidently and competently massage people living with cancer and to be able to welcome those clients into their salons and spas. The Amethyst Trust has trained individual therapists and full salon and spa teams throughout the United Kingdom and also advises several spa brands on treatment protocols.

Debbie has a passion for writing, researching and developing course materials and helping to raise standards within beauty therapy training.